Thursday 3 March 2016

Tough competition between Uber and Ola to take Indians on motorcycle ride

The motorcycle is cheaper conveyance in the country than even the three-wheeler auto rickshaw

In a bid to expand the market they address in India, Uber Technologies and arch Indian rival Ola have launched on the same day pilots of a smartphone app-based service for booking motorcycle rides.

Both operators of ride-hailing apps launched their pilots Thursday in Bangalore, which besides having price-conscious users, has frequent traffic jams that could be more easily negotiated by two-wheeled vehicles.


To address more segments of the market than their traditional offerings like sedans and smaller cars, both ANI Technologies' Ola and Uber previously launched services through their apps for rides on the three-wheeler auto rickshaw, an ubiquitous sight on India’s roads. Uber suspended the auto rickshaw service in December, presumably because of stiff competition from local operators.

Read more: http://goo.gl/TqNbTC

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